Workflows automatically route products and tasks to the right employees or the appropriate AI agent (e.g., Translation or Media Agent) based on status, data quality, or attributes. No more manual email notifications.
Establish uncompromising quality standards. Products are not approved for the next step or for release until all required fields have been filled out, validation rules have been met, and approvals (e.g., following the dual-review principle) have been granted.
Keep track of thousands of products at once. Visual boards show in real time which lifecycle phase products are in, who is currently working on them, and where potential bottlenecks are occurring.
Workflows in ainavio are the nervous system of your Agentic Workspace. They define triggers that automatically activate AI agents. For example, as soon as supplier data is imported, the Workflow Agent launches the Research Agent to enrich the data. Human experts only intervene when strategic decisions or final approvals (quality gates) are required.
Map out your unique business processes in detail—without any IT effort. Use simple if-then logic to define dependencies. Example: IF Category = "Electronics," THEN trigger the "Check Energy Efficiency Certificate" workflow. This prevents incomplete products from ever reaching your stores or marketplaces.
New Product Introduction (NPI):
From the raw supplier upload to the finished product. Workflows ensure that classification, text entry, and media assignment are completed in exactly the right order and in their entirety before the product goes live.
Localization & Translation:
As soon as a product is approved for the domestic market, the workflow automatically triggers the Translation Agent and then forwards the results to the respective country managers for a brief quality check. Preparing for autonomous B2B purchasing bots that automate procurement processes in the wholesale sector.
Channel-Specific Publication (Marketplaces):
Marketplaces such as Amazon and Otto have strict and varying requirements. The workflow checks data quality based on each marketplace’s specific requirements, triggers the Mapping Agent when data is missing, and automatically holds back incomplete items.
In ainavio, AI agents act like digital employees. A workflow can assign a task to an agent (e.g., "Add attributes" via the Enrichment Agent). As soon as the AI has completed the task, the workflow agent automatically moves the product to the next lifecycle phase.
Yes. Workflows can be flexibly adapted to your internal approval processes, team structures, and hierarchies—whether it's a simple "draft-to-publish" process or complex, multi-step approvals across different departments.
The system operates proactively. If critical required fields are missing, the quality gates block progress. If tasks remain unresolved for too long, the system notifies the responsible parties (e.g., via email or in the dashboard) so that bottlenecks can be resolved immediately.
