The home24 (Mirakl) integration connects ainavio to the home24 marketplace to centralize product data and prepare it for sales via Mirakl.

With the home24 (Mirakl) integration, product data is managed centrally in ainavio and made available for the home24 marketplace. This allows you to meet marketplace requirements efficiently and keep product information up to date at all times.

Product data export for the home24 marketplace via Mirakl

Attribute and category mapping for marketplace requirements

Management of product images and media

Support for data onboarding of new product ranges

Centralized maintenance of product information in ainavio

Automated updates for published product data

Advantages

By connecting your systems, you’ll benefit from more efficient data management and smoother workflows.
The key benefits at a glance:

Centralized data management

Product information is maintained in ainavio and provided consistently for home24.

Efficient onboarding

New products can be prepared in a structured way to meet home24's requirements.

Customized data mapping

Attributes and categories are adapted to the specifications of the Mirakl marketplace.

Consistent product data

Standardized product information reduces errors during marketplace publication.

Centralized media management

Images and other product media are managed alongside the product data.

Faster updates

Updated product information can be provided without the need for duplicate data entry.

Here's how the integration works:

The integration of home24 (Mirakl) with ainavio helps companies manage product data centrally and prepare it for sale on the home24 marketplace. As an AI-powered PIM and DAM system, ainavio handles the maintenance, structuring, and enrichment of product information, as well as media management. Through this integration, product data is formatted according to the requirements of the Mirakl marketplace and prepared for publication. Attributes, categories, and product images can be managed centrally and distributed consistently. This simplifies data onboarding for new product ranges and reduces the manual effort involved in marketplace maintenance. home24 operates its curated marketplace based on Mirakl, allowing selected retailers to sell home & living products across multiple European markets. In this process, ainavio serves as a central data platform for product data quality, data mapping, and omnichannel distribution. The integration is particularly suitable for manufacturers, brands, and retailers who want to efficiently manage their product data for sales via home24. (Mirakl)

FAQs

How does the integration with home24 (Mirakl) work?

ainavio manages product data centrally and prepares it according to the requirements of the home24 marketplace. Through data mapping, attributes, categories, and media are structured and prepared for publication via Mirakl.

What product data can be transferred?

Data that can be transferred includes, among other things, master product data, descriptions, categories, attributes, and product images. The specific data used depends on the requirements set by home24 and the respective product type.

How does ainavio support data onboarding?

ainavio consolidates product information from various sources and brings it together into a central database. The data can then be validated, supplemented, and prepared for the requirements of the home24 marketplace.

Which companies is this integration suitable for?

This integration is designed for manufacturers, brands, and retailers looking to sell their products on the home24 marketplace. Centralized product data management makes it especially easy to maintain and publish extensive product catalogs.

Discover how ainavio centrally manages your product data and prepares it for the home24 (Mirakl) marketplace.

Schedule a personal demo to see how data onboarding, product data maintenance, and omnichannel distribution work together efficiently.

Leading brands rely on the ainavio PIM

„Thanks to the ainavio PIM, we have been able to reduce our costs by 50% and significantly improve the quality of our products. We are now able to put our entire range online – even with fast product rotation.“
"Thank you for the excellent collaboration! The Ainavio integration is already running successfully and our users are benefiting daily [...]"
"We are absolutely delighted with the results. The AI-automated addition of legally compliant ALT texts to our products and the smooth mass processing of thousands of assets within a very short time make us faster, more relevant, our offering even more attractive and, above all, compliant with accessibility regulations – today and in the future."

Maria Petkoudis, Senior Online Marketing Manager at Kölle Zoo Holding GmbHTranslated with DeepL.com (free version)
"The AI-automated enrichment of our products with legally compliant alt text and the effortless bulk processing of thousands of assets in no time make us faster, more relevant, our offering even more attractive, and, above all, compliant with accessibility regulations – today and in the future."

Christian, Team Lead Master Data Management at mp services GmbH