Integration

Synchronization of data can be scheduled either manually or automatically and flexibly for specific product data or groups of product data.The Amazon connector ensures that the synchronized data is always consistent and complete. All configurations are transparent, flexible, and customizable to meet the dynamic requirements of your organization in Amazon sales

What is Amazon?

Amazon is one of the largest online marketplaces in the world, providing merchants with a powerful platform to sell products internationally and reach diverse target audiences. With a wide range of country-specific marketplaces such as Amazon.de, Amazon.com, and Amazon.co.uk, Amazon enables selling in multiple languages and markets.Through Amazon Seller Central, merchants can manage product data, prices, inventory, variants, and categories, as well as utilize logistics options such as Fulfillment by Amazon (FBA) or seller-fulfilled shipping models. Amazon provides standardized data formats such as flat files, XML feeds, and APIs to transmit product information in a structured manner.Thanks to its clear organization of variants, attributes, images, and SEO-relevant content, Amazon offers a comprehensive framework for optimal product presentation. This structure creates ideal conditions for integrating with systems like ainavio, enabling centralized preparation of product data, automated synchronization, and marketplace-specific distribution.

Amazon Integration Features

• Synchronization of product data (including variants as parent–child relationships) and other data (prices, inventory, attributes, images, etc.)
• Multilingual and marketplace-specific support (Amazon.de, Amazon.com, Amazon.co.uk, etc.)
• Transfer of SEO-relevant data such as product titles, bullet points, product descriptions, and keywords
• Export of product images with automatic ordering (main image and additional images)
• Mapping to Amazon categories (browse nodes) and product-specific attributes
• Support for various Amazon data formats (flat files, XML, API integration)
• Management of FBA (Fulfillment by Amazon) and seller-fulfilled products
• Export of product variants with variant-specific attributes (size, color, etc.)
• Flexible data structures for different product categories and marketplace requirements